Tips to generate growth for you newly solution

Tips to generate growth for you newly solution
Photo by micheile henderson / Unsplash

Target in your communication what you solve, for whom, and how. That's the basics!


Need Help to Start?

If you need help to start and leave the blank page, you can use a prompt like this to play with GPT:

"I have a {describe your solution} for {your audience}. Help me to identify a list of jobs to be done for this audience."

What is the JTBD Framework?

The Job To Be Done (JTBD) framework is a way to understand customer needs by focusing on the tasks they are trying to accomplish, rather than just the products they buy or the demographics they belong to. It shifts the focus from the product itself to the problem the customer is trying to solve or the progress they want to achieve in a specific situation.

Example for a productivity tool:

When I have a long list of tasks, I want to organize them quickly so I can feel in control of my day.

How to Use JTBD in Your Marketing Planning

Use this in your marketing planning—create content on your blog targeting the Jobs To Be Done.

If you need further help, use a prompt like this with GPT:

"Based on the Jobs To Be Done list below, create for me a marketing strategy and plan for my new company for the next 90 days. My solution is {describe your solution}."

Jobs To Be Done:
{Insert here your Jobs To Be Done}

Try My Custom GPT

I created a custom GPT (100% free) to help you go through this process and start building your audience:
Marketing Plan Guide


TL;DR

  • Discover your audience's Jobs To Be Done.
  • Generate insightful content based on that.
  • Distribute like an animal.